Real World article
(written from a Production point of view)

Hallmark was founded in Kansas City, Missouri in 1910 and has been known primarily as an American greeting card and holiday decoratives company.

Since 1991, Hallmark has produced many licensed "Keepsake" Christmas ornaments based on Star Trek characters, starships, props, artwork, and scenes.

Hallmark Star Trek ornaments

Star Trek starship ornaments from 1991 to 2017

Hallmark has also produced other Star Trek-related merchandise including lunchboxes, lenticular greeting cards, buttons, sticker sets, e-cards, party supplies, novelties, and jigsaw puzzles. The puzzles were produced through their Springbok subsidiary.

Hallmark has frequently used recorded music and clips of Star Trek actors' voices that have been taken from iconic episodes and films. These clips are used for electronic audio features contained within their Keepsake Christmas ornaments (or within their display stands) and greeting cards.

Appearances in Star Trek episodesEdit

To create the battle sequences between the Federation and Klingon fleets in Deep Space Nine's "The Way of the Warrior", the effects department used Playmates toys, Ertl model kits, and Hallmark Bird-of-Prey Christmas ornaments in the background in an effort to keep production costs down. When these ships were required to explode, special effects manager Gary Monak filled them with explosives and party glitter. (Star Trek: Deep Space Nine Companion, pp. 263-265)

Set decorator James Mees used colorfully repainted Hallmark USS Voyager and Klingon Bird-of-Prey ornaments for Miral Paris' baby crib mobile in "Prophecy". The mobile's Klingon D7-class battle cruiser was a small plastic AMT model that had been repainted.

An "unfinished" ship-in-a-bottle of the USS Voyager purported to have been built by Joe Carey and seen in "Friendship One" was actually a 1996 Hallmark Keepsake ornament which had been modified for the show by production staff.

While unsuccessfully evading Q, Quinn reduced the starship USS Voyager to the size of a Christmas ornament and tethered it to a Christmas tree in "Death Wish". Perhaps not entirely coincidentally, Hallmark's USS Voyager ornament was released a few months after the episode premiered.

Interactions with Star Trek actorsEdit

Leonard Nimoy recorded a special holiday message from Spock for use within Hallmark's 1992 Shuttlecraft Galileo ornament. He also appeared as himself in a television commercial for the ornament and gave the Vulcan salute.[1]

In 1993, Hallmark aired a television commercial featuring Patti Yasutake in the role of Nurse Alyssa Ogawa who was seen questioning the shipboard computer and then replicating a USS Enterprise-D Keepsake ornament. Majel Barrett-Roddenberry provided the voice of the computer.[2]

Hallmark's television commercial for the 1994 Klingon Bird-of-Prey ornament featured Robert O'Reilly in the role of Gowron, commanding the bridge of a Klingon ship. His raucous Klingon language pitch was subtitled in English.[3]

Martha Hackett appeared as a Romulan officer aboard the IRW Khazara in Hallmark's 1995 Romulan Warbird ornament television commercial.[4] Hackett appeared in a similar costume to the one she wore in the role of Sub-Commander T'Rul in "The Search, Part I" and "Part II".

William Shatner and Christopher Lloyd appeared in a 2015 Hallmark Hall of Fame television production called "Just In Time For Christmas". To promote the holiday movie, Shatner autographed a Hallmark Star Trek Keepsake ornament for a contest. [5]

Star Trek Keepsake releases Edit

1991 release Edit

1992 release Edit

1993 release Edit

1994 release Edit

1995 releases Edit

1996 releases Edit

1997 releases Edit

1998 releases Edit

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2001 releases Edit

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2003 releases Edit

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2007 releases Edit

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2009 releases Edit

2010 releases Edit

2011 releases Edit

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2015 releases Edit

2016 releases Edit

Additional items Edit

2017 releases Edit

Additional items Edit

2018 releases Edit

Additional itemEdit

*"Value" ornament sold at Walmart stores; not branded as a "Keepsake"


Lynn Norton USS Bellwether sculpture

Lynn Norton's USS Bellwether sculpture at the Star Trek: 50 Artists 50 Years art exhibition in 2016

  • Lynn A. Norton has sculpted almost all of Hallmark's Star Trek starship ornaments since 1991. The Galileo shuttlecraft was sculpted by Dill Rhodus and the 1996 Enterprise ornament was designed by Norton and Rhodus. The Scorpion ornament was sculpted by Norton but the Data and Picard figures within were sculpted by Anita Marra Rogers. Rogers has sculpted a number of Star Trek figure ornaments.
Hallmark Star Trek promo materials

Promotional materials

  • Hallmark's initial concept drawings depicted the 1991 USS Enterprise, the first in the series, with a Santa Claus popping out of a hinged bridge dome with simulated garland draped around the saucer. Norton was able to steer Hallmark away from this concept.
Hallmark Reman Scorpion prototype

Scorpion ornament prototype with a clear (not smoked) canopy

  • "Magic" sound and light features are commonly activated by pressing a button, although many older ornaments stay constantly illuminated when plugged into a powered Christmas light strand. Since 2005, all "Magic" Hallmark Star Trek ship ornaments have been battery-operated and stay powered-on for less than thirty seconds after the "on" button is pushed.
  • Nine limited edition Star Trek Keepsake ornaments have been released by Hallmark. Five were exclusively released at comic and science fiction conventions and four were retailed in "limited quantities" at Hallmark Gold Crown stores. Two premium gift pins were also released.
  • Most "event exclusive" ornaments are also made available to Hallmark Keepsake Ornament Club members through

See also Edit

External links Edit